In 1992, Costco launched its own-brand Kirkland which the retailer continues to use across its own product lines, from groceries and housewares to hearing aids.

American retailer Costco may be more commonly associated with the bulk buy retail market than hearing healthcare, but since it first introduced hearing aids in 1989, the company has built up a successful hearing centre network.

Kirkland hearing aid reviews

While Costco’s Kirkland brand is used across many of the retailer’s products, it has become an increasingly popular brand in the hearing aid market. Costco hearing aids may not match other premium hearing aid models like-for-like when it comes to features, but it has become a popular hearing aid range thanks to its affordable price. Costco Kirkland hearing aids are priced much lower than the nearest comparable hearing aid, but customers can still benefit from hearing tests, follow-up appointments and hearing aid cleanings included in the price.

Kirkland Signature hearing aids

Costco’s latest Kirkland Signature 9.0 hearing aids range has been produced by Sonova International, the parent company of hearing aid brand Phonak. A reliable and durable hearing aid, it builds on the Kirkland Signature 8.0 hearing aid technology to offer comfortable, first-class, reliable sound quality and powerful performance in a modern, sleek device. This receiver-in-ear (RIE) hearing aids have been developed off of the wireless Sonova Sword chip to create hearing aid devices that are Bluetooth-enabled so you can conveniently stream your favourite audio wirelessly from your Bluetooth devices straight to your hearing aids.

Features and Accessories

While they may not offer all of the state-of-the-art features you will find in other devices, the Kirkland Signature offers a variety of features and accessories to enhance your hearing and hearing aid experience. Accompanied by the Kirkland Signature Choice for iPhone, which is the Kirkland hearing aid app, users can control and personalise most aspects of their hearing experience from remotely adjusting hearing aid settings to customising your preferences.


  • 4 receiver power levels
  • 20 fine-tuning channels, 9 automatic programs, 3 manual programs
  • Binaural signal processing and binaural beamforming
  • Direct connectivity to most Bluetooth-enabled devices with audio streaming to both hearing aids
  • Built-in microphones to enable hands-free phone calls
  • Premium-level classification of environmental sounds and streamed media
  • Third-generation enhanced automatic operating system


  • TV Connector enables you to stream any TV audio directly to both of your hearing aids
  • PartnerMic is a wireless microphone that clips onto the speakers clothing to enhance their voice, even at a distance
  • Remote control that features large, easy-to-use buttons to adjust hearing aid settings

Advantages and Disadvantages


  • Easy to use
  • Lower price than other comparable brands
  • Wireless Bluetooth connectivity and streaming
  • Hands-free calls in stereo
  • Adjust hearing aid settings from your smartphone
  • Features My Voice own voice processing technology


  • Lacks many of the latest hearing aid features and technology
  • Remote programming is not available
  • Kirkland Signature doesn’t come as a rechargeable device
  • No tinnitus (ringing in ears) relieving features
  • Devices can often be locked to a specific provider and can only be adjusted by that precise hearing aid clinic
  • Possibly not suitable for people with more complex hearing issues such as asymmetrical or unilateral hearing loss

If you are looking for a hearing aid that combines good-quality hearing and great value, the Kirkland Signature range could be a good fit for you. Schedule a consultation with your hearing care professional to find out more. 

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